Instead of capturing photos to flaunt to friends on Facebook, Memoto posits that its photos should serve a more private purpose one of reflection and self-analysis.
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The motivation comes from a fascination with technology plus the satisfaction of being able to flaunt techno-mastery to like-minded folk around the world.
Cosplayers love to flaunt their favorite characters at conventions, and attendees love to look.
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After a few days of negotiating, the White House apparently agreed not to flaunt its revisions of international agreements, while reserving the right to do most of what it wanted regarding surveillance, detention, interrogation and rules of evidence at trial.
Washington loves to flaunt taxpayer money rescuing companies, unions or entire industries carrying political clout.
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China sees the Expo, like the 2008 Beijing Olympics, as a chance to flaunt its strength.
This is the land where tomorrow reigns, as local consumers are all too willing to flaunt the next new thing.
Then there's a geekier crowd looking to flaunt the ultimate techie status symbol: brains--both their own, and those they've bought.
But he has placed most of his fortune in blind trusts, and has been careful not to flaunt his wealth.
An exercise intended to flaunt the new, outward-looking and confident China has displayed its dark side: nervous, repressive, prickly and stubborn.
China being China, there are still plenty willing to flaunt their bounty.
To flaunt its sincerity, Hamas has let Fatah activists wave their flags in Gaza, and has attended the workshops and weddings of Fatah people there.
Learn as much as you can, find opportunities to flaunt your skills, become an avid student of human behavior, but be pragmatic about your place in the corporate solar system.
Most are fabulously wealthy, though disinclined to flaunt it.
At a time when the international book bazaar is flooded with offerings from India by eager, first-time novelists on a mission to alter the impressions left by Kipling and Naipaul, Seth here makes no attempt to flaunt his Indian-ness.
Mr Iacocca, now head of a company called Global Motors, is teaming up with Unique Mobility, a Colorado company, to produce an electric bicycle, which he believes will appeal to Baby Boomers who want to flaunt their environmental consciousness.
Vodafone's pretty proud of the fact that it has landed an exclusive agreement to offer arguably the most desirable product presently sitting in Samsung's lineup -- the be-all, end-all Ultra Smart F700 -- and it's not afraid to flaunt the fact.
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Additionally, e-wallets and cellphone-based ticketing aren't exactly Symbian exclusives, and having the nerve to actually flaunt an "aroma phone" just about nixes any and all credibility this wacky cartoon had left.
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To ensure they could no longer flaunt their former access, he added: "I now ask them to destroy and discard all their calling cards and stationery" identifying them as presidential advisers.
Neither Russia nor China is happy to see Mr Kim flaunt his bombs.
Companies that sell data-mining software, surveillance cameras and other products will flaunt their work with one government to attract new business.
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He wants to keep a certain amount of privacy, and he doesn't flaunt the press or the publicity, because he doesn't have to.
These days, at least to corporations, all Delaware does is flaunt itself as a tax haven.
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Companies tied to the Revolutionary Guard, which generally backs Mr Ahmadinejad but must answer to the supreme leader, Mr Khamenei, flaunt the dominance they enjoy in such fields as hydrocarbons and civil engineering.
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Some of the Chinese tiger farms try to pass themselves off as safari parks, but, whatever label they flaunt, they in fact breed animals, slaughter them and sell off the parts.
"In the past, we could ostensibly flaunt our democracy - the world's largest as we keep reminding ourselves - to make up for other deficiencies, but with the passage of time, even that pretence has begun to lose its gloss, " the paper said.
There is no better way to remind yourself of that than to drive for almost 2, 000km (1242 miles) and watch South Africa flaunt its outrageous curves.
The fact that he will publicly flaunt his disdain for paying taxes in a country that even his manager acknowledges has been very good to him (all but three of his professional fights in the last ten years have taken place in the United States where he enjoys enormous popularity) is just irritating.
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In our collective cultural imagination, however, Oxbridge means the dreaming spires - a kind of massive Bullingdon Club where rich undergraduates still flaunt their boaters and blazers, and dotty dons get sozzled every night on the college port (while hoping to avoid the Inspector Morse-style murders in the quad).
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