Social presence is the original concept of presence theory, and it developed an important niche in communications Theory.

社会临场感是临场感理论创建的最初概念，由此演化成了传播学理论的一个重要研究分支。

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The purpose of this research is to the effects of social Commerce Collaboration toward revenue, social recognition, social presence and communication strategy.

本研究的目的是社会经济合作对收入，社会认可，社会存在和沟通策略的影响。

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Unlike your Brand.com website or standalone page, your social media presence is a great way to push the content envelope.

与你的品牌网站和单独页面不同，在社交媒体上的品牌展示可以使得内容的效果达到最大化。

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Bringing a true social presence into the mix will make it that much better.

FORBES: Connect

Avoid that risk by curating your social presence with a voice that is inclusive.

FORBES: Time For Brands To Consider The Real Demographics

Still, how should brands tackle Pinterest without getting swept away in the hype, and potentially damaging their social presence?

FORBES: Four Pinterest Marketing Tips