A note about the branding. Microsoft isn't known for its clever (or even coherent) branding, but we truly wonder about the decision to place images of hot air balloons on the bing.com homepage.

顺便提一句，微软的品牌战略一直不太成功，但是我们这次真的好奇，在bing.com的主页放置热气球有什么含义？

youdao

When developing a new product, branding is an important decision.

当开发一个新产品，品牌建设是一个重要决策。

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Brand strength of the decision, branding the decision profit has become the consensus of the people.

品牌决定实力，品牌决定利润已经成为大家的共识。

youdao

Now, add to that a major branding decision: which titles to carry after the wedding.

FORBES: Connect

"To not abandon their core, and at the same time open the door to a much larger audience, is wise, " he says of the re-branding decision.

FORBES: The Upfronts

Apple, of course, has other considerations than pure specs when it comes to their processor decision, such as branding and bulk prices, but we're sure if AMD manages to best Intel on price, power management and benchmarks -- which looks to be a struggle currently -- Steve Jobs and co. might at least be willing to talk.

ENGADGET: AMD boasts of an Apple future, gripes about Intel