Unlike any of the 19 other competitors, whose style rarely deviated from the conventional method of starting at one end and finishing at the other, Mr Kobayashi brought a sense of industrial efficiency to the task.

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But he said that because it was the first time an epidural had been used in heart surgery "we kept ready as a standby the conventional method of heart surgery through a heart and lung machine".

BBC: heart op

Licensing them would seem the most conventional method.

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While the Nexafed formulation renders methamphetamine synthesis all but impossible by conventional methods, it would only impede production by the crude, one-pot method by about 50%.

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Dr%20Geetha%20Srinivasan The aim of this research is to produce an advanced method of drug delivery directly to the site of infection, eliminating the conventional route of drug administration orally in which the drug often loses efficacy before it reaches the site of infection due to metabolism in the gastro-intestinal track.

UNESCO: 2012 UK and Ireland Fellows

Dr Geetha SrinivasanThe aim of this research is to produce an advanced method of drug delivery directly to the site of infection, eliminating the conventional route of drug administration orally in which the drug often loses efficacy before it reaches the site of infection due to metabolism in the gastro-intestinal track.

UNESCO: 2012 UK and Ireland Winners

Similarly, the parking system shrinks the amount of space required for parking cars and provides customers with a convenient and secure parking method versus conventional alternatives.

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