Dominating the list of winter sports advertisers getting the most bang for their buck were beer makers (Miller, Anheuser-Busch and Coors--no surprise), property insurers (Allstate and State Farm--mild surprise) and office supply companies (Staples, Office Depot and Office Max all made it--bigger surprise).

FORBES: Magazine Article

The country's five largest online retailers (often called e-tailers) were Amazon, Staples, Office Depot, Dell and Hewlett-Packard.

ECONOMIST: Idea

Office Depot ( ODP - news - people ) and Staples--stand to do well, at least against weak comps for a year.

FORBES: Intelligent Investing Panel

Office Depot competes mainly with Staples and OfficeMax, but also faces pressure from Target and Wal-Mart.

FORBES: Office Depot: Activist Fund Takes 13.3% Stake, Calls Stock 'Deeply Undervalued'