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Peacetime in business means those times when a company has a large advantage vs. the competition in its core market, and its market is growing.
FORBES: Peacetime CEO/Wartime CEO
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When the market fell in 2000, he crushed the competition with a 26% return on AIC Advantage.
FORBES: Get rich slow
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In the Medicare Part D prescription drug program, precisely these market mechanisms were proven to reduce health costs 40% below projections, while Medicare Advantage shows how market competition leads to better benefits for seniors in the real world.
FORBES: Why Paul Ryan's Medicare Is So Much Better Than Obama's
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An advantage to this approach is that it would create real competition in the operating-system market.
CNN: Gates gets slammed