And if one of these companies likes the product, it might buy it and recommend it to others.

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Airline employees had been asked to rate factors that affect workplace happiness, including growth opportunities, benefits, compensation, work-life balance, the company culture, their senior managers, job security, and whether they would recommend their employers to others.

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The employees, at 13, 000 different companies, were asked to rate factors that affect workplace happiness, including growth opportunities, benefits, work-life balance, career advancement, their senior managers, job security, and whether they would recommend their employers to others.

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The employees, at 22, 000 different companies, were asked to rate ten factors that affect workplace happiness, including growth opportunities, benefits, work-life balance, career advancement, their senior managers, job security, and whether they would recommend their employers to others.

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Those include growth opportunities, compensation, benefits, work-life balance, career advancement, senior management, job security and whether the employee would recommend the company to others.

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How a person feels when they end a transaction significantly impacts how they perceive the brand and whether they are likely to recommend the brand to others.

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For companies with strong reputations, 55% of consumers say they would definitely buy their products and 50% would be willing to recommend their products to others.

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