He also recruited talented outsiders, luring Shiro Nakamura, a senior designer at Isuzu Motors for 25 years, to come put some pizzazz into Nissan's boring lineup of cars.

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The Consumer Union, which owns Consumer Reports, is no stranger to legal battles with automakers over their ratings having survived previous controversies with Isuzu Motors, Suzuki Motor, and Mitsubishi Motors.

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Also seeing gains for trucks, Chau holds Qingling Motors, which manufactures light trucks in western China with Isuzu Motor.

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