据悉．福特和通用将以 价值定价策略 （ value pricing strategy ）来取代低廉的不变价策略（Sticker prices）。而这种定价策略与近年来克莱斯勒集团沿用的手法相似。
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Driven by that profit objective, Toyota executives reasoned American consumers would be willing to pay a premium for a Toyota — a change from a long-held strategy of pricing cars at a value.
在盈利目标的驱动下，丰田管理层设想美国消费者会愿意为丰田车付出高价，这对于丰田汽车长期以来奉行的按质定价战略是一个转变。
The pricing strategy for the enterprise market was set to be high price with high value service.
定价方面，对于差异化的企业专线业务，定价采取高价高品质战略；
The main aspect was to analyze the value of Supply Chain Collaborative Service, which brought out the pricing strategy of Supply Chain Collaborative Service basing on customer value.
论文采用了对定价模型的定性分析、对客户价值的定量测算与定价模型应用的案例研究相结合的方法对供应链协同服务的定价策略进行了研究。
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