Part III studies the connection between the mass media and consumption in consumer-society.
第三部分考察了在消费社会中大众传媒与消费千丝万缕的联系。
Meanwhile, television media is transforming in communicative standpoint, contents and functions. Under the conspiracy of television media and consumption society, mass living is affected deeply.
电视媒介在消费社会的背景下,在传播立场、内容、对受众的影响上都发生转变,与消费社会共谋,深刻影响着大众的生活。
"Advertising perhaps is the best mass media of our era", Jean Baudrillard pointed out the tremendous role in promoting consumption of advertisement in the book "consumer society".
“广告也许是我们时代最出色的大众媒介”,鲍德·里亚在《消费社会》一书中明确地指出了广告对消费的巨大推动作用。
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