Sadly, Pebble won't be making its way to backers by its original September estimate, but the design team wants you to know that it's hard at work, traveling the world to source components, running shipping tests and spending time refining the user interface in order to provide a top-notch experience once you do receive your device in the mail.
According to an article from Fox Business, the huge demand for roses on a single day out of the year means that rose producers have to increase volume dramatically, shipping has to occur in the same high volume, and retailers have to order ahead of time to meet the huge demand.