WhileattendingarestauranttradeshowinChicago in 1955, Mr. Delligatti became interested in the McDonald's booth. He thenvisiteda new McDonald's in Illinois.
However, the internet has afforded us the ability to make more connections in a single day than attendingatradeshow or professional networking event once a year.
Thinking back to the days before Sept. 11, 2001, I remember we were still in a recession that began in March and many at atradeshow I was attending were less than positive about the prospects for their companies and the retailing business as a whole.