-
On an airline with a "premium economy" cabin, like Air New Zealand, coach customers bid to upgrade to premium economy and premium-economy passengers to business class.
WSJ: El Al, Virgin Atlantic Are Airlines That Auction Upgrades to Business Class
-
You can upgrade to a premium level for the holiday season and then go back down to free.
FORBES: 100 Million-Plus Consumers Shop Local on Small Business Saturday
-
As adoption increases, companies can upgrade to the premium version.
FORBES: Executive Profiles: Disruptive Tech Leaders In Social Business -- David Sacks, Yammer
-
Earlier this week at a press event in Tokyo, DoCoMo announced that all of its Android phones and tablets would come bundled with Evernote, and that those who buy one of the phones during the next year will be able to upgrade to the premium version of Evernote for free.
FORBES: Japan's DoCoMo Partners With Evernote To Sell Android Devices
-
But surely the key to the business is simply getting people to upgrade from the free to the premium service - so why was the arrival of apps so important?
BBC: Spotify goes apptastic
-
As part of this effort, Samsung has recently provided the Jelly Bean 4.1 upgrade for the Galaxy S III, and will bring even more enhanced features to the phone through the upcoming Premium Suite upgrade.
ENGADGET: Samsung Galaxy S III 'Premium Suite' upgrade arrives in the UK today
-
Samsung has already begun delivery of Android 4.1 for the Galaxy Note 10.1 in some parts of the world, but in a move that'll no doubt add to the anticipation, the company has now revealed Premium Suite as an accompaniment to the OS upgrade.
ENGADGET: Samsung Galaxy Note 10.1 to receive Android 4.1 with Premium Suite (video)
-
The bad news is that due to a lack of updates from Intel, it will not be able to upgrade the Netflix app for access outside the US and Canada, and agreements with premium content providers prevent opening it up for root access.
ENGADGET: Boxee TV hits Walmart aisles today, flashes more apps, guide webapp and 3 months free DVR service