U.S. marketing operation, has the kind of pragmatism one might expect from a first-generation immigrant.
He described his brief as carrying out the "biggest corporate turnaround programme in the UK" and focused in particular on its marketing operation.
In a bid to unlock value, ConocoPhillips is planning to spin off its refining and marketing operation to shareholders as a new publicly-traded company.
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Finbarr O'Neill, the Fountain Valley, California-based chief executive of Hyundai Motor's U.S. marketing operation, has the kind of pragmatism one might expect from a first-generation immigrant.
Part of the process is creating a brand and a marketing strategy for your operation.
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Now anyone of these would be a major headache for a money-losing operation that thinks marketing costs are temporary.
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Driving brand equity with an online publishing operation borrows from traditional marketing and media disciplines, but in practice has already become a highly specialized and evolving skill.
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Other advantages to the franchisee include cost savings from the bulk buying capacity of a large operation, and the marketing benefits of central advertising and promotion of the business.
She now runs the whole operation, from bookkeeping and marketing, to payroll and even scooping ice cream at the farm shop.
The US parent has already gone through two other bouts of cutbacks by axing some of its US titles and laying off marketing and conferencing staff from the US operation.
Natalie Camarata, Memorial Hermann's digital marketing manager, told Mashable the plan to live tweet the operation was hatched following the open-heart surgery, which was viewed an estimated 125 million times through Twitter, Storify and media coverage.
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Last month Mattel replaced the American expatriate who headed its Japan operation with Sam Sugiyama, a native who is a marketing hot shot from Unilever.
Running the operation is Patrick Brandt, a 30-year-old marketing executive Hall picked up in an early acquisition.
Leading the way of corporate ownership and operation of bowl games is ESPN Regional Television, a sports marketing, syndication and production company subsidiary of ESPN.
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Get comfortable with the guts of the operation by meeting not only with the vice president of sales or marketing but also the heads of manufacturing and the chief financial officer.
It has signed a ten-year agreement with MetLife to continue marketing those products through Citi branches, Smith Barney brokerage outlets and its Primerica insurance operation.
To encourage co-operation he has pooled the accounts of the agency's biggest divisions, advertising and direct marketing.
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