Alongside the unnecessary and intrusive charter of fundamental rights and the mad idea of giving the undeserving European Parliament more powers, Lisbon improves the EU's voting system, partly sorts out a muddled foreign-policy structure and creates a permanent presidency of the European Council in place of the present six-month, rotating one.

ECONOMIST: The European Union after Ireland's vote

Quite simply, these newspapers seem to me to be mad to turn down the idea of making more money for nothing.

FORBES: Links 10 Oct: Have Newspapers Gone Crazy Over Google?

BMW, the presenting sponsor of the recent season premiere of Mad Men is nothing if not focused on the idea of the perfect driving experience.

FORBES: Entertainment Marketing

Sticking to the entertainment category, but scaling down a bit in screen size, let me move on to another brand that, because of the laser focus on its brand idea, remains on the consumer hit list, Mad Men.

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Creditors attorneys (including me) thus look for every opportunity to drag the debtor before the court with the idea based on good experience that before long the judge will be flaming mad at the debtor for wasting time and will really bring down the hammer.

FORBES: Why Do Creditors Win In Most Of The Reported Asset Protection Cases?

He also said he thought the idea of a Boris Island airport in the Thames Estuary was "a bit mad".

BBC: England

The idea of reading gossip about John Hamm while watching a new episode of a great show like Mad Men might seem crazy, but the truth is that both my wife and I have our laptops open during almost every other show.

FORBES: The Action Movie Blog Post