There will be a new OUYA next year, and the year after that, unlike the traditional game console model, where new hardware ships in five- to seven-year generational increments.

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The device bypasses the traditional console business model by allowing consumers to purchase gaming apps online and play them on the device.

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All are now said to start testing in the coming months, and we're just learning that the car will feature GLONASS navigation, is said to include a "telephone with a keyboard" and will have some sort of infotainment system controlled by a "data panel, " which we're hoping is a little better integrated into the dash than the slab dominating the Model S center console.

ENGADGET: Yo-mobile hybrid cars on display in Russia, run on gas, natural gas, and GLONASS

Gamers have become used to a business model where the next challenger in the console wars is always another console.

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It is a model analysts say is being attempted by the other big console manufacturer, Sony.

BBC: Halo 3 character